The Challenge:
In a highly competitive, seasonal, local market, La Jolla Kayak had an opportunity to increase the efficiency and results ​of their online advertising and earned campaigns. They sought Diamond + Branch to help them increase web revenue ​through ​​paid and ​earned sources, online brand awareness and reputation, and revenue during winter months.

Our Work:
June 2017 marks our one-year anniversary of working with La Jolla Kayak. During that time, we have supported their move to WordPress, provided social media content, online customer service support, advertising creative, campaign execution, and search engine optimization.

The Result:

  • 95%​ increase in social media audience​ size.
  • 15% YOY increase in web sales.
  • 52% YOY increase in organic search traffic generating 63% of revenue in 2017.
  • 502% ROI on digital advertising in 2017.

Some of Our Clients

Although we work across a variety of industries with businesses in a
range of sizes, there are important qualities all of our clients have in common.